caraAcademyMenuCloseThe Strategic Seller by Cara Conde Lesson 4Choosing a Strategic Listing Agent RapportPrevious NextCourse CompleteYou not only get along with them, you feel that you’re “kindred spirits.” They “get” you. Maybe you have different backgrounds, even come from different cultures, but they “speak your language.”You’ll be entrusting a precious possession, your home, to a total stranger. Not only…

caraAcademyMenuCloseThe Strategic Seller by Cara Conde Lesson 5Choosing a Strategic Listing Agent Strategic Seller Questions to AskPrevious NextCourse CompleteHere are some additional questions you can use to vet potential listing agents.1. Are you a Realtor®? What resources from the NAR do you use?2. What further courses have you taken in real estate? What did you learn from them?3.…

caraAcademyMenuCloseThe Strategic Seller by Cara Conde Lesson 6Strategic Marketing in Today’s World Strategic Digital Marketing PowerPrevious NextCourse CompleteI cannot stress enough how much the internet and social media can do to ensure the successful sale of your home, get you the most amount of money possible, expose it to the masses and get you the best terms!This type…

caraAcademyMenuCloseThe Strategic Seller by Cara Conde Lesson 7Strategic Marketing in Today’s World Traditional Marketing on SteroidsPrevious NextCourse CompleteYou’re probably familiar with the basics of traditional marketing in real estate: The agent lists your property on MLS, makes up a flyer, sends out a mass email to other real estate agent, throws up their sign, puts some photos on…

caraAcademyMenuCloseThe Strategic Seller by Cara Conde Lesson 8Strategic Marketing in Today’s World Strategic Seller Questions to AskPrevious NextCourse CompleteSpecifically, what will you do to market this property?1. Specifically, what will you do to market this property?2. What potential buyers would you target for my property and why? How specifically will you market to them?3. What do you think…

caraAcademyMenuCloseThe Strategic Seller by Cara Conde Lesson 9Strategic Negotiating for the Win Strategic Negotiating for the WinPrevious NextCourse CompleteStrategic Negotiating for the WinNegotiation has gotten a bad rap and is generally misunderstood. That’s because many people think of negotiations like a big family-style dinner where there’s not enough food to go around.Everyone has to beat out the other…

caraAcademyMenuCloseThe Strategic Seller by Cara Conde Lesson 10Strategic Negotiating for the Win The Competitive NegotiatorPrevious NextCourse CompleteThis is a “winner takes all” kind of negotiator. It’s a very old school style of negotiation and, like the old “hard sell” from decades ago, it’s not the most effective approach in today’s world.An agent who is a competitive negotiator typically…

caraAcademyMenuCloseThe Strategic Seller by Cara Conde Lesson 11Strategic Negotiating for the Win The Compliant NegotiatorPrevious NextCourse CompleteCompliant people fear confrontation and disagreement. They need to be liked so they’ll let others walk all over them. This type of agent will always give in to the demands of the other side—and will convince you to do the same.They might…

caraAcademyMenuCloseThe Strategic Seller by Cara Conde Lesson 12Strategic Negotiating for the Win The Collaborative NegotiatorPrevious NextCourse CompleteA collaborative negotiator expects and is prepared for negotiation. At its core, negotiation is communication. So, they’ll listen and ask questions, seeking to really understand all parties to the transaction.First of all, in collaboration with you, they’ve set goals for the sale…

caraAcademyMenuCloseThe Strategic Seller by Cara Conde Lesson 1Choosing a Strategic Listing Agent CredentialsPrevious NextCourse CompleteAnyone can get a real estate license. A license doesn’t necessarily mean they know what the heck they’re doing. Agents who are really serious about the business join the National Association of Realtors® (NAR)One of the most important decisions you can make is in…